Sales – Let’s Recap the Sales Steps
- Step 1 – The introduction of the conversation
- Step 2 – Identifying needs
- Step 3 – Presenting the product
- Step 4 – Customer objections
- Step 5 – Closing the sale
The Importance of Communication
- The impact of emotions on communication and motivation
- The importance of support and open communication
- Improving your perceptive sharpness
- Setting well-defined communication outcomes
- Learning to speak the language of those you communicate with
- Distinguishing perception from interpretation
- How to continuously adapt to conversation partners based on the outcomes you wish to achieve
- What are the demotivators in communication and customer motivation
Building Relationships with the Customer
- What can trigger a customer’s decision?
- How much does customer behavior depend on the salesperson?
- What can turn a customer away?
- Characteristics of motivated and demotivated customers
- How to establish harmonious relationships with customers
On-camera Training
- Recording sales conversations step by step
- Interpretation of recordings
- Providing feedback